What is our why?
"You can either use today's mistakes for your next business or start off now as a better founder."
We want to help businesses start more confident, start more informed, start with more clarity, and start with profitability in mind so more dreams can go further.
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The dreams that founders have fuel the economy, feed families, and change the world and their belief in those dreams makes them some of the most fun and energetic people to work with.
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As we've worked with hundreds of founders, it has become obvious that the sheer amount of information and assumptions you need to make can be overwhelming. Trying to think of what comes next can be paralyzing.
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We want founders to learn from us instead of failed businesses.
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About Our CEO
Hey there! I'm Kelvin, and I'd love to help your business get over the first wall.
I have focused on making success more accessible for over a decade. By prioritizing analysis, honesty, and expertise in equal parts with admiration, encouragement, and care, I've been able to save time, money, and frustration for hundreds of emerging founders.
I didn't have the fortune of having a mentor, so my chance to help founders break through their limits by modeling hundreds of businesses, mentoring, and building operational and educational curriculums for accelerators and partnerships has been special to me.
About our COO
Nice to meet you! I'm Shanteya, and I'm here to help your business get over the first wall.
Over a decade of experience in storytelling and communications has given me a deep understanding of how impactful a well-crafted message can be for a startup's success. My background as a journalist and PR professional allows me to navigate the complexities of business communication effectively.
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Leveraging my skills in audience analysis, storytelling, and brand development, I help startups create compelling business plans and PR strategies that connect with their target markets. By identifying key problems, defining core messages, and fostering emotional connections, I aim to provide startups with the tools they need for a successful launch and sustained growth.
Why Choose The First Wall?
"Run your business better. Communicate your vision clearly. Spend less time making up for lost time."
​​We want proper guidance to be simple and more accessible.
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Understanding your business means a firmer grasp of what it takes to succeed and a firmer grasp of the obstacles ahead. Leverage our successes to avoid the lows we've seen.
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That means fewer predatory partnerships, fewer expensive mistakes, and fewer businesses that fail because it was too difficult to communicate their business mechanics, goals, and plans. That means a better landscape for everyone.